About Us

THE EVOLUTION OF THE NEXT LEVEL OF SUPERIOR MUSICAL ENTERTAINMENTncrlogo New Creation Records is a Georgia based record label. As the name  suggests, it creates a new refreshing sound by fusing reggae and dancehall with other genres that is guaranteed to re-energize music buyers and increase music sales. “We strive to produce music powerful  lyrics that has international appeal.  Our target market includes all listeners regardless of age, social status, ethnic group or nationality” commented Sherwin Sterling , CEO of New Creation Records.

Established since 2003, New Creation Records has a growing roster of diverse artists, producers and songwriters with track records that have impacted the music industry internationally.

New Creation Records vision is to deliver quality music that which not only entertains, but also, enhance, empower and enrich the lives of music consumers through the different messages delivered by each song. With a major international digital distribution deal in hand, New Creation Records catalog is accessible in over 210 online stores in major territories namely USA, UK, Europe and Asia. New Creation has a diverse roster of producers, artists and songwriters.

New Creation Records Facility:

  • •    HD Recording Studio
  • •    Song Writing Studio
  • •    Pre-Production Studio
  • •    Video Editing & Graphic Design Suite
  • •    Location for music videos


  • •    Music Video Production
  • •    Music Production
  • •    Artist Development
  • •    Songwriting – (Song placements)
  • •    Mixing & Engineering
  • •    Web & Graphic Design
  • •    Email Blasting (220k email database)
  • •    Online Radio Promotion
  • •    Online Music Video Promotion
  • •    Online Press Release Distribution
  • •    Digital Distribution
  • •    Studio Rental (incl. engineer)
  • •    Street Team

What do you think?

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